LinkedIn, if used strategically, can be a great tool for building a brand, rising awareness, and generating leads. With around 467 million people as of the third quarter of 2016, LinkedIn is a highly effective marketing tool for business.
Why use LinkedIn Marketing Services ?
One in three professionals in the world has an active LinkedIn account and 49% of key decision makers use LinkedIn for the business purposes. Aren’t these stats enough to convince you that there are lots of leads on this largest professional network? LinkedIn marketing services can offer you the following benefits:
- Marketing through LinkedIn offers opportunities for B2B networking
- It can help you build B2C networking
- LinkedIn can build your brand
- It can generate leads
- Marketing through LinkedIn can solve your staffing problem
How LinkedIn Marketing Service is Different
LinkedIn marketing service is quite different than Facebook marketing service , Twitter Marketing, or Instagram marketing. People visit LinkedIn only for professional networking purpose and they do not expect any direct promotion. To tell you the truth, people do not like the direct selling on LinkedIn, while they already know that they might be served direct selling ads on Facebook, Twitter, or Instagram. However, it does not mean you cannot promote your business on LinkedIn. What you need to do is to be subtle in your approach.